SHIFT Connector: Build a Strong Title
A strong application title creates an important first impression for your reviewers. To create an effective title, you need a solid understanding of a narrow, focused public health problem (e.g., disease) and the product you will develop to solve that problem.
Make sure your title conveys those two essentials: 1) problem and 2) product. Ideally, your title should also convey the significance and innovation of your proposed research in up to 81 characters.
Examples of Real Phase I SBIR Application Titles
These titles state both a product and a problem.
- Antigen Detection Assay for the Diagnosis of Visceral Leishmaniasis
- An Immunoadhesin Therapy for Gastrointestinal Anthrax
- Proteolytic Antibodies for Treatment of Psoriasis
- Virus-Like Particle (VLP) Vaccine for RSV
- Multi-Antigen Peptide Assay for the Serodiagnosis of Lyme Disease
- Rapid, Low Cost, Point-of-Care Diagnostic Device for Group B Streptococcus
None of these titles state the problem.
- Development of Antimicrobial Peptides
- Enteric-Coated Vector Microparticles for Oral Vaccination
- Coupled Enzyme Reporter Assay for Proteases
- Molecular Screen for Antiviral Agents
- Potential Benefits of Personalized Interferons
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